Plan your reel in minutes, not from scratch.
Tell us what your reel is about. We'll recommend a proven formula, give you a reusable description, and set it up in Deckko so you can start planning your beats visually.
What's your reel about?
(required)
The subject or idea your reel will explore.
Why creators get stuck growing their audience and three changes they can make to work toward 100K followers on their main social platform.
How it works
Describe your reel
Enter your topic, audience, and what you want viewers to get and do.
Get a recommendation
We match it to a proven reel formula and give you a reusable description.
Build it in Deckko
Open the reel outline in Deckko and start planning your beats visually.
Give Your Reel a Reason
12 ways to shape your message, give viewers something useful, and guide their next step.
Problem → Solution
Names a familiar frustration, explains what's causing it, and offers a practical fix.
"Your video ideas are scattered across five apps. Here's how to bring them together."
Purpose: Help solve a problem
Next step: Try the solution
Step by Step
Guides viewers through a process they can repeat to achieve a specific result.
"Turn one customer question into your next reel in three steps."
Purpose: Teach
Next step: Save for later
Show It Working
Demonstrates a product, tool, or method in action so viewers can see what it actually does.
"Watch me turn these rough notes into a visual video plan."
Purpose: Demonstrate value
Next step: Explore or try it
Before → After
Shows a starting point, a changed result, and what made the difference.
"Here's my original opening, and here's what changed when I made it more specific."
Purpose: Make improvement visible
Next step: Apply the method
Myth → Reality
Challenges a common belief and explains a more useful or accurate perspective.
"Every reel needs a trending sound. Does it? Let's unpack that."
Purpose: Educate or shift a belief
Next step: Share or discuss
This → That
Compares approaches, products, or choices using clear criteria and explains who each suits.
"Tutorial or product demo? Here's how to choose for your next video."
Purpose: Help viewers decide
Next step: Choose an option
Questions → Answers
Answers a series of focused questions, giving viewers a fresh reason to keep watching with each one.
"Easiest reel to film? Best for explaining a product? Best for starting a conversation?"
Purpose: Explain or recommend
Next step: Ask another question
List → Reveal
Organizes ideas into a list or ranking. Items can appear in order, as a countdown, or with the top choice revealed last.
"Five ways to open a tutorial, ranked from weakest to strongest."
Purpose: Curate or entertain
Next step: Save or share a pick
Experience → Lesson
Tells a short story about a challenge, decision, or discovery and gives viewers something to take from it.
"I filmed the entire video before realizing I hadn't answered the question."
Purpose: Build connection and teach
Next step: Share a similar experience
Claim → Proof
Puts a claim to the test or examines a real example, then explains what the evidence shows.
"Can you plan a reel in ten minutes? Here's my attempt, including what I didn't finish."
Purpose: Build confidence through evidence
Next step: Explore the method
Hesitation → Answer
Addresses a question or concern that is keeping someone from moving forward.
"Do I have to appear on camera? Here are three ways to demonstrate your app without it."
Purpose: Reassure and clarify
Next step: Take the first step
Preview → Invitation
Gives viewers a useful taste of a resource, product, or experience, then explains how to access it.
"Here's one way to structure your next reel. The planner helps you build the rest."
Purpose: Generate interest or an inquiry
Next step: Visit, register, or buy